About Love Your Indie

Love Your Indie is a loyalty card scheme for book lovers keen to support Britain’s independent booksellers – and get themselves free books from the country’s best independent publishers.

Love Your Indie is run in association with Nudge.

It’s simple to use. Pick up your card from any participating shop. Register your details on this website – and we’ll give you a unique ID number to write on to your card.

Take your card to any of the 130+ independent booksellers around the country participating in the scheme – terms and conditions here. Using your card supports the most thriving, dedicated and book-loving independent shops in your community – and you get free books from some of the most exciting authors writing today. What’s not to like?